Beti Bachao Beti Padhao (BBBP): Objectives, Phases and Targets
Last updated: 2026-11-13 · MockMentor
Beti Bachao Beti Padhao (BBBP) was launched on 22 January 2015 at Panipat, Haryana, to reverse India's falling Child Sex Ratio and to ensure girls' survival, protection and education. It is a joint effort of three ministries and since 2021-22 is part of the Sambal pillar of Mission Shakti.
In one line: save the girl child from sex-selective elimination and make sure she studies.
At a glance
| Item | Details |
|---|---|
| Launched | 22 January 2015, Panipat |
| Ministries | Women and Child Development (lead), Health, Education |
| Coverage | 100 districts (2015), 161 (2016), all 640 districts (2018) |
| Law enforced | Pre-Conception and Pre-Natal Diagnostic Techniques (PCPNDT) Act |
| District lead | District Collector or Magistrate |
| Linked savings scheme | Sukanya Samriddhi Account |
Targets under BBBP 2.0
- Raise the sex ratio at birth by 2 points a year.
- Institutional deliveries at 95% or more.
- First-trimester antenatal registration up by 1% a year.
- Higher secondary school enrolment of girls and fewer dropouts.
- Awareness on menstrual hygiene.
Possible exam questions
- Why does son preference persist in India despite economic growth? Assess BBBP.
- Can awareness campaigns change deep-rooted social norms? Discuss.
Complete notes in our courses: this page gives the essentials. The Super-Elite and Elite courses carry the full chapter with every update merged in, plus practice MCQs. Compare the courses.
More in Women and Child schemes
- Mission Shakti
- One Stop Centre (Sakhi)
- PM Matru Vandana Yojana (PMMVY)
- Mission Vatsalya
- Saksham Anganwadi and Poshan 2.0
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